Bevilles Brings Back Its Viral Diamond Rush: Lab-Grown Diamonds From Just $99 - But Only for 24 Hours!
If you've been waiting for a sign to tick someone very special off your Christmas list (including yourself), this is it. Bevilles is officially bringing back its iconic Diamond Rush on Saturday 6th December - and yes, the deals are even better than last time.
For 24 hours only, online & In-store, shoppers can secure limited-edition lab-grown diamond pieces at prices that feel almost impossible in 2025. We’re talking under-$100 sparkle and four-figure styles dropping to three - just in time for peak gifting season.
What’s Dropping in This Year’s Diamond Rush?
The curated lineup features some of Bevilles’ most in-demand pieces, all crafted with the same brilliance, clarity, and fire as mined diamonds - minus the “should I remortgage?” energy.
Key highlights include:
• Lab-grown diamond studs – $99
• 1CT lab-grown diamond solitaire necklace – $399
• 1CT tdw lab-grown diamond studs – $299
• 2CT tdw lab-grown diamond cluster ring – $499
• 1.5CT oval solitaire ring – $999
Each piece is available in strictly limited quantities with a one-per-customer rule - meaning once they’re gone, they’re gone.
Why Everyone Wants Lab-Grown Diamonds Right Now
Lab-grown diamonds have become the modern jewellery essential: they’re real diamonds, visually identical to mined stones, yet far more accessible. With consumers increasingly prioritising value, ethical sourcing, and standout sparkle, demand is only rising.
Diamond Rush lands at the perfect moment - just as Christmas gifting hits full swing and shoppers begin hunting down luxe pieces without the luxe price tag.
A Retail Moment You Don’t Want to Miss
If previous years are anything to go by, styles will move fast. Whether you’re shopping for a partner, your mum, your best friend, or simply treating yourself (as you should), this 24-hour drop makes impressive gifting actually attainable.
The full Diamond Rush lineup will be available to shop exclusively at: Bevilles
